Borja from Jaca in the Aragonese Pyrenees in Spain contacted us, telling us that he desired to open a business specialized in sales and installation of video security surveillance systems and in sales and repair of computers. His target market would primarily be small shops and private persons.
He needed a name and a logo design for his company.
From these indications, we started searching and presented him a list of 25 proposals, all with an available domain ".com" to guarantee exclusivity and an option of expansion of our client's company online through the internet.
List of proposals:
(It is the sum of the words Jaca and Software)
(It is the sum of the words PIRINEO (Pyrenees in Spanish) and NET. The entire word sounds like PIRI-NEO, only the last letter is changed to "T")
(It is the sum of the words PIRINEO and TEChnology)
(It is the sum of the words SEGUR (seguridad, Spanish for security) and PC, joining the two types of services offered: video surveillance and computers)
(It is the sum of the words SYSTEM and NEO: from Piri- NEO (Pyrenees and Nuevo (new))
(It is the sum of the words JACA and SOFT -from Software-)
(It is the sum of the words CAM -from camera-, COMPUTER and TEC from technology)
(It is the sum of the words Aragon and NET)
(Sounds like PIRINEO but with the word DIGITAL)
(It is the sum of the words JACA and BITE / BYTE - a unit of digital information-)
(It stands for "For Segur", which means "For Security")
(It is the sum of the words CAM (camera) and BITE / BYTE)
(It is the sum of the words GIGABYTE and NEO -From Pirineo -Pyrenees and Nuevo -new-)
(It is the sum of the words ARAGON and ELECTRONIC)
(It is the union of the words SEGURIDAD (Security in Spanish) and inforMÁTICA (Information technology in Spanish))
(It is the union of the words SEGURIDAD and Pixel)
(It is the sum of the words SEGURIDAD and NEO -From Pirineo (Pyrenees) and Nuevo (new)-)
(It is the sum of the words VIGILANCIA (surveillance in Spanish) and BIT / BYTE - a unit of digital information-)
(It is the sum of the words VEO (to see in Spanish) and BIT. The union sounds fun and catchy.)
(It is the sum of the words JACA and "Click", the sound of the computer mouse)
(It is the sum of the words CAM and "Click")
(It is the sum of the words Pirinéo (Pyrenees) and Técnico (Technician in Spanish))
(The word game sounds fun and catchy: Be and Bite (byte))
(It is the union of the words SEGURIDAD (security) and TOP (the best, maximum, high))
(It is the sum of the words PIRINEO (Pyrenees) and ALERT)
Final result: Borja told us that his favorite was ARATRONIC. From here we continued to the designing stage of his logo.
Resultado:
The final logo uses elliptical lines to separate the two parts of the name and to transmit a dynamic and technological image without explicitly focusing on any service offered. The font maintains these technological and industrial characters thanks to the rounded lines and its special geometry.
The chosen colors combine black with two more intense colors: blue and green. This way we transmit an image more modern and professional.